Mission and Vision

Mission

The mission of the Department of Public Relations and Advertising is to equip students in areas such as media relations, brand management, crisis communication and digital communication, and to train creative, solution-oriented professionals who will make a positive impact in the business world guided by ethical values.

Vision

The vision of the Department of Public Relations and Advertising is to lead the world of communication by training innovative, creative and ethically minded professionals with a strong sense of social responsibility.

Principles and Values

Creativity and Innovation

Social Responsibility

Critical Thinking Skills

Teaching of Professional Ethics

Student-Centered Education System

Participatory and Transparent Management

Respect for Human Rights

Sensitivity to Social and Public Issues